Technical Competitive Battlecards
Build battlecards for the top 5 competitors. Practice the SE-marketing partnership work.
Notion or Highspot
About this project
Battlecards are how SEs and AEs handle competitive deals. This project teaches the format: feature comparison, pricing intel, common objections, and the rebuttal script. Build for a real product (yours or hypothetical) and ship to sales.
Why build this in 2026?
AI products have dozens of competitors emerging weekly; up-to-date battlecards are a competitive edge.
What you'll ship
- Battlecards for 5 competitors
Update cadence document
Sales feedback on usefulness
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Skills you'll practice
salestechnical communicationproduct management